SWISS – The sun isn't gone. It's just somewhere else. (I)
Winter in Switzerland is bitter cold and grey, and for the whole season people long for some sunshine to sweep the gloominess away. On a huge LED screen the airline SWISS brings the sun back to the Main Station of Zurich, which triggers people’s memories of the golden time well spent in sun-spoilt places.
My work included the creative idea and concept, creative direction and art direction. With animation by Dominik Locher.